Westminster has the metro's most split user behavior between mobile and desktop
US-36 corridor commuters (Promenade, Bradburn, Orchard Town Center side) do most of their service-provider research on mobile during lunch and after-work commute windows — fast decisions, 30-second windows, conversion-or-bounce. Standley Lake and 92nd Avenue homeowners are older and do most of their research on desktop in the evening with full comparison and reading time. We design Westminster sites that work for both: mobile-first conversion above the fold, desktop-deep content below it. Same site, both audiences.

